NATIVEBLOOM LANDING/HOME PAGE
This collaborative group project required me and two other teammates to create a brand and design a website for the service the brand would provide.
Our group came up with NativeBloom, a plant sale service that tailors seed and flower orders to the customer's region, as well as sells merchandise and plant care items for avid plant parents. The goal of the site was to make purchasing plant seeds an easier, more personalized process that gave customers access to seeds and plants that would thrive in their particular region of the United States.
Throughout the design process, our key solutions included organic/soft shapes, an earth-tone color palette, and simplistic layout designs that wouldn't overwhelm a user.
PAGE LAYOUTS
General Seeds Page
Payment Page
Newsletter Pop-up
"Find Your Region" Page
Merchandise Page
Customized Seeds Page
My role in this project included designing the logo, selecting the typefaces, which included Bagel Fat One and Rozha One, selecting the brand color palette, creating the tote bag "merch," and designing the landing page, merchandise page, and "Hand-picked Seeds Just for You" page.
COLOR PALETTE AND TYPEFACE SELECTION